MSGL creates powerful, compelling, memorable event experiences that deliver measurable results for Brands and Rights Holders alike. From marathons to beach volleyball tournaments; football camps to bespoke client hospitality experiences, our team of experienced and motivated professionals will always deliver maximum impact through clarity, creativity, and passion.


MSGL’s Event Management Expertise includes:



  • Strategic Planning

  • Event Ideation

  • Budgeting & Procurement

  • Project Management

  • Marketing & Communications

  • Operations & Logistics

  • Hospitality & Client Management

  • Social Media Campaigns

  • Experiential Marketing

  • Direct Marketing





MSGL provides individuals and organizations with sponsorship representation opportunities. From grassroots to world-class, individuals to competitions, MSGL understands the importance, complexities, and challenges surrounding this important revenue stream. Our team at MSGL is both motivated to deliver you results yet accountable throughout the process.

MSGL’s Sponsorship Representation expertise include:

  • Product creation and refinement

  • Corporate sourcing and database mining

  • Sales calls & presentations

  • Negotiations and contract negotiation

Brand Activation

& Consultancy

MSGL understands the symbolic relationship between brands and sports through sponsorship. With our key insights and experience, MSGL can help brands harness the passion of sport and build a clear strategy to achieve measurable objectives.

MSGL’s Brand Activation & Consultancy expertise include:

  • Sports Strategy

  • Business Alignment

  • Portfolio Audit

  • Competitor Analysis

  • Contract Negotiation

  • Social Media Campaigns

  • Experiential Marketing

  • Direct Marketing